TWELV interviewed performance and installation artist Chiharu Shiota and discussed her personal and professional life, as well as her inspiration and what plans she has for the future. The COVID-...
The witty pop art of Alessio Franceschetto
June 01, 2017 3:00 PM
Minimal, quirky and straight to the point, all uniquely describe the work of artist Alessio Franceschetto, a superhero of graphic art. He juggles his day job as a Visual Designer at Paul Smith with his night occupation, creating artwork that he has been uploading to Instagram since March 2016. Alessio’s take on pop art is always– we dare say– “super” colorful like vividly drawn superheroes on vibrant comic book pages.
The artist hijacks popular imagery and symbols familiar to everyone, mixes them up, and transform the motif into new original designs. In Alessio’s hands, a slice of pizza becomes a wifi logo, nail polish is changed into ketchup, the Instagram logo is reimagined as a washing machine, and a box of matches portrays potato fries. The artist’s imagination seems to have no limits. Just by looking to his surroundings, Franceschetto is able to see beyond the known and unquestioned use of things and remodel them with drollery.
For as long as he can remember, the graphic designer always liked to draw. Designing came naturally to the young creative, and after dropping out of college, he started a t-shirt brand with a friend. In 2012, Alessio moved to London where he now shares his time and talent between designing window graphics and computer visuals for Paul Smith, and publishing witty pop art for the world to enjoy. Always funny and sometimes absurd, Alessio presents his view on the ordinary around us, leaving it up to his followers to guess the possible meaning. Is the picture of a can of Fanta, cut in half to reveal an orange, attempting to make a statement about the way our society perceives food? Perhaps, his play with wood and toilet paper is addressing deforestation, or the melting, Earth-flavored ice cream cone is a remark on climate change. Is Franceschetto’s work a satire or simple observations?
INSTAGRAM: @alessiofdesign
WRITTEN BY LOUISE GUILLOT
EDITED BY HOLLIS DE LANEY
PHOTO CREDIT: ALESSIO FRANCESCHETTO
related posts
Olaf Breuning interview
OLAF BREUNING Interview is now available!
QUERIES OF A QUIRKY MIND
...
RYAN MCGINLEY EXCLUSIVE INTERVIEW
Standing before the images created by Ryan McGinley, one becomes entranced by the irresistible visions of freedom and joyous irreverence.
YAYOI KUSAMA INTERVIEW "AN OUTSIDER TO INFINITY"
In Yayoi Kusama’s world, everything is a polka dot — the cosmos, the earth, the world, stars, the moon, and people.
Body Beautiful Exhibit Opening November 21st
“BODY BEAUTIFUL”
A Group Show Curated by Indira Cesarine
OPENING RECEPTION: November 21, 2019
INTERVIEW: GRACIE ELLISON PORTLAND BASED ARTIST
Gracie Ellison is a self-taught Portland based artist who focuses on canvassing portraits of grumpy and solemn faced women with use of patterns, textures and colour. She was drawn towards canvas...
MAURIZIO CATTELAN INTERVIEW "MAD SCIENTIST"
MAD SCIENTIST by MIGUEL FIGUEROA
WOLFORD LEADS THE SUSTAINABLE FASHION REVOLUTION WITH DUAL CRADLE TO CRADLE CERTIFICATION
Making History With The Aurora Collection
"GREETINGS FROM SWEDEN" BY RUVAN
Ruvan Wijesooriya is a self-taught American Photographer, who began by starting a skateboard brand before moving to working with clients such as Vogue, Samsung and many in the nightlife...
INTERVIEW: Adriana Wynne French-American multidisciplinary artist
French-American multi-disciplinary artist studying a BFA degree at Parsons school of Design in Fine Arts and acquiring a minor in Museum and Curatorial Studies.
ZIP III Opening March 9th
Like it or hate it, we live in a fully connected digital world these days.
INTERVIEW: FAHREN FEINGOLD CONTEMPORARY AMERICAN ART
The name of contemporary American artist Fahren Feingold has become synonymous with fluid, feminine watercolours in her...
Interview: Lisa Ann Markuson on Modernizing Haiku
The minimalism of Haiku poetry– it’s English form dictated simply by the syllabic pattern 5-7-5– allows this traditional Japanese verse to span languages, cultures and ages.
Interview: Rebecca Leveille's Solo Exhibit "The End of Love"
Certain artists have captured the zeitgeist of a particular time and place in such a powerful way that history will forever be represented through their images.
Oussamah Ghandour’s Journey from Ad-Man to Painter
Do you remember that episode of Mad Men when Don Draper decides to quit the ad business and follow his true calling as a painter?
Jörgen Axelvall's "KÄR / LEK" Photo Exhibit in Tokyo
For Jörgen Axelvall, photography is a language.
Interview: Illustrator Roby Dwi Antono on his Startling Surrealist Imagery
In a single painting, Indonesian artist Roby Dwi Antono combines a breastfeeding lamb, a kiwi bird, power ranger, crocodile, and a child.
Interview: Bettina Werner's Pioneering Use of Salt in Art
Being an artist isn’t just a matter of creating paintings or sculptures in a particular medium, it’s about making your mark on history.
"One Year of Resistance" Recalls an Unsettling Year Under President Trump
During President Trump’s inauguration week, curator Indira Cesarine hosted a group art exhibition entitled Uprise / Angry Women in response to the election.
Artist-Activist Francesca Galliani Brings Her Messages of Empowerment to Fashion
Modern day social activism can be found and utilized everywhere from social media to organized protests.
ARTIST MISHA KAHN'S ANTI-RIGHT-ANGLE EXHIBITION "MIDDEN HEAP" ON DISPLAY AT FRIEDMAN BENDA
Artist Misha Kahn lives in a world free of right angles.
Interview: Lin Dai, CEO of Hooch, the Game-changer Drinking App
Hooch is here just in time for the holidays! The Hooch app is the first-of-its-kind, subscription-based drinking app, offering customers 30 free drinks a month for just 10 dollars.
Chrome Hearts Miami Transformed into Candy Shop and Gallery for Art Basel
Chrome Hearts is celebrating Art Basel at their Miami retail space with a pop-up confectionary and café, alongside the launch of group exhibition in their second floor gallery. The...
Indira Cesarine's "Only You" Art Series Visualizes Emotions after Betrayal
New-York based artist Indira Cesarine premiered the video format of her art series “Only You” at Art Basel Miami in 2010...
Chappy's "Dress the D" Halloween Campaign Promoting Safe Sex
The new-on-the-scene dating app Chappy has gained recognition for its mission and success in producing more meaningful...
Ashley Judd & Gloria Steinem Address Human Trafficking at Apne Aap Benefit
The award-winning actress Ashley Judd, luminous in a bisque maxi-dress, was feted at a Manhattan soiree on Thursday night.
Yayoi Kusama to Open Namesake Museum in Tokyo
On your mark, get set, go! Yayoi Kusama enthusiasts will be delighted to know that tickets to the venerated Japanese artist’s namesake museum go on sale August 28.
Just Cavalli Restaurant & Club Opening in Porto Cervo
From the brand that fully embraces the bold and vibrant Dolce Vita lifestyle, now comes the ultimate nightlife experience. On July 14th, the...
The witty pop art of Alessio Franceschetto
Minimal, quirky and straight to the point, all uniquely describe the work of artist Alessio Franceschetto, a superhero of graphic art.
Go To Become, the poetic new art book of Jörgen Axelvall
TWELV is excited to announce Tokyo-based, photographer Jörgen Axelvall’s new exhibition and book release, Go To Become.
"Memory over reality" Crys Yin's reinvented childhood
Brushing eyes, combing toenails, flossing knees, and buying butts at the supermarket.
MOHRI SUZUKI IN NEW YORK CITY
Mohri Suzuki is acknowledged as one of the most promising calligraphy artists in Japan.
Saint Hoax: The PoPlitically Incorrect Artist
Saint Hoax is an artist who comes out of Syria and has a limitless mind of his own.
