Bella Hadid in Dior's Latest Lip Glow Campaign

February 09, 2018 12:00 PM

By the time you finish reading this sentence, three more tubes of Dior Lip Glow will have been sold around the world. Lip Glow mania is sweeping the planet, and it’s not hard to understand why. The hottest style is actually a nourishing lip balm—made with mango butter and cranberry oil—which hydrates your pout while providing a subtle kiss of color. The proprietary Dior formula is designed to adjust to your body chemistry and enhance your natural beauty, without making you look too made-up. In fact, the balm is so intuitive to use, you can apply it with your eyes closed, and no one will ever suspect that you utilized anything less than your usual selfie-closeup-on-the-phone-camera scrutiny to navigate the corners of your mouth.

The good news is that Lip Glow maniacs (#glowsquad) now have a handful of new balms to obsess over. Dior has launched two new finishes (Matte and Iridescent) and two new shades of original Glow (Raspberry and Ultra-Pink), giving you a total of ten different options for achieving the look that you’re looking for, whether it’s a picture-perfect velvet Matte Raspberry or a radiant Holographic Pink.

Dior has rolled out a new campaign for the Dior Addict Lip Glow collection featuring the exquisite Bella Hadid shot by prolific photographer and film director Cass Bird. We hope that you and your glowsquad make it to a Dior counter soon (or you can order your new favorite shade online), and if you do get caught in a crowded throng at Sephora, a swift, mirrorless application of Dior Lip Glow will have you looking refreshed and effortlessly beautiful in a quick sec. 

 

WRITTEN BY KAREN FRAGALA-SMITH

EDITED BY HOLLIS DE LANEY 

 PHOTO&VIDEO CREDIT: CHRISTIAN DIOR

 

 

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